DESCRIPTION  

Highlights

  • Fragrance-free
  • Pregnancy-friendly
  • Clean ingredients
  • Dermatologically tested

Benefits

  • Gently Buffs Away Dead Skin Cells
  • Clears Congested Pores Without Irritation
  • Soothes Redness During Cleansing
  • Prevents Post-Wash Dryness & Stripping
  • Maintains Optimal Skin pH Levels

Best For

  • Uneven Skin Texture
  • Dryness & Flaking
  • Sensitivity & Barrier Repair

How to Use

  1. Dispense a coin-sized amount into your wet palms and lather gently.
  2. Massage the foam onto your wet face in light, circular motions.
  3. Pay extra attention to areas with rough texture or flakiness.
  4. Rinse thoroughly with lukewarm water.
Routine Order:
Cleansing Oil (PM) Oat Exfoliating Cleanser Toner Serum Moisturizer

Texture & Finish

Texture: Soft, low-lathering gel containing ultra-fine, non-abrasive oat powder

Finish: Exceptionally smooth, calm, and perfectly balanced (Never feels tight or dry)

Key Ingredients

Oat Seed Water, Oat Kernel Extract, PHA (Polyhydroxy Acid), Beta-Glucan

What it is & why it works  

What it is: A low-pH, 2-in-1 daily cleanser and physical exfoliator designed to melt away dead skin cells without stripping or scratching sensitive skin.
Why it works: Harsh scrubs cause micro-tears that lead to breakouts and severe barrier damage. This highly intelligent formula uses ultra-fine oat kernel meal to provide a soft, completely non-abrasive physical exfoliation that smooths rough, flaky texture. Combined with highly soothing Oat Seed Water and gentle PHA (a chemical exfoliant proven safe for sensitive skin), it dissolves impurities deep within the pores while keeping the skin flooded with moisture. It maintains the skin's optimal pH balance, ensuring your face feels exceptionally soft and clean, never tight or dry.

Full ingredients  

Glycerin, Sodium Cocoyl Isethionate, Avena Sativa (Oat) Seed Water(92,000 ppm), Aqua/Water, Prunus Amygdalus Dulcis (Sweet Almond) Seed Meal, Hydroxypropyl Starch Phosphate, Sodium Methyl Cocoyl Taurate, 1,2-hexanediol, Avena Sativa (Oat) Kernel Flour(21,000 ppm), Zea Mays (Corn) Starch, Kaolin, Sodium Chloride, Butylene Glycol, Hectorite, Ethylhexylglycerin, Alcohol Denat., Cellulose, Sodium Cocoyl Glycinate, Sodium Lauroyl Glutamate, Helianthus Annuus (Sunflower) Seed Oil, Zea Mays (Corn) Germ Oil, Caprylic/Capric Triglyceride, Glyceryl Behenate/Eicosadioate, Glyceryl Stearate, Glyceryl Stearate SE, Polyglyceryl-10 Behenate/Eicosadioate, Phellodendron Amurense Bark Extract, Dextrin, Theobroma Cacao (Cocoa) Seed Extract, Avena Sativa (Oat) Kernel Extract(22 ppm), Dipotassium Glycyrrhizate, Squalane, Panthenol, Sodium Hyaluronate Crosspolymer, Sodium Benzoate, Lactobacillus Ferment, Potassium Sorbate, Sodium Phytate, Dipropylene Glycol, Citric Acid, Pentylene Glycol, Oryza Sativa (Rice) Starch, Avena Sativa (Oat) Peptide(0.1 ppm), Triticum Aestivum (Wheat) Peptide(0.1ppm), Glycine Max (Soybean) Polypeptide(0.1ppm), Tripropylene Glycol, Dimethyl Isosorbide, Sodium DNA, Beta-Glucan, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate

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Purito Korean Oat Exfoliating Cleanser tube with product features on a beige background
Clay mask and foam cleanser with text explaining their benefits on a white background
Purito Oat Velvet Duo with two bottles on a textured beige and white background
Tube of Purito Seoul Oat in Gentle Exfoliating Face Cleanser on a white background
Person applying a hydrating cleanse to their face with text highlighting benefits on a white background
Tube of Purito facial scrub with a scoop of scrub and oats on a white background
Purito Korean Oat Exfoliating Cleanser tube with product features on a beige background
Clay mask and foam cleanser with text explaining their benefits on a white background
Purito Oat Velvet Duo with two bottles on a textured beige and white background
Purito Seoul

Purito Seoul Oat In Gentle Exfoliating Face Cleanser

€20,49
Duties and taxes included. Shipping calculated at checkout.
Volume : 150 ml
Quantity

  • Dispatched in 24h

  • 14-Day return policy

  • Free Samples
Social :

Buff away dead skin cells and reveal a flawlessly smooth complexion without irritation using this ultra-gentle, low-pH oat exfoliating cleanser.

Bundles

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Trust & Transparency

Is this product cruelty-free?  

Animal testing for cosmetics has been banned in the EU since 2013 and in Korea since 2017, and every product we stock is sold in line with European cosmetics law. Where a brand also holds an independent certification such as Leaping Bunny or PETA, you will find the logo on the pack.

Cruelty-free is not the same as vegan. For formulas without animal-derived ingredients, look for our Vegan tag.

What are the KKUMIDA SIX?  

Six tags that show at a glance what a formula leaves out and how it was checked: Alcohol-Free, Fragrance-Free, Pregnancy-Friendly*, Clean Ingredients, Vegan, Dermatologically-Tested. You will see them on product pages, and you can filter any collection by them.

*Always patch test first. If you are pregnant or breastfeeding, check with your doctor before adding anything new.
What each tag means →

Is everything 100% authentic?  

Yes. We buy only from the brands themselves or their authorised distributors, never from resellers or marketplaces. Every product arrives sealed with its original Korean batch code and ships from our own warehouse in Switzerland or Austria. If anything looks or feels different from what you know, email us a photo and we will make it right.

Where does this fit in my routine?  

For skincare, layer from the thinnest texture to the thickest.

Morning
Cleanser → Toner → Serum or ampoule → Eye cream → Moisturiser → SPF, every day, winter included

Evening
Oil cleanser → Water cleanser → Toner → Mask or device, 2 to 3 times a week → Serum or ampoule → Eye cream → Moisturiser

Use strong acids (AHA, BHA, PHA, peels) and retinoids on different nights, and add one new active at a time. For hair, body and makeup, follow the directions on the pack.

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Order on a working day and your parcel leaves within 24 hours.